SPECIFICATIONS FOR CUSTOMER PRODUCED ADS

DIMENSIONS: sizes given for ads are outside edge of border - copy must be within specified size.

AD COPY: Camera-ready ads must be provided in digital format. Ads may be mailed or brought in on disk, IBM format only or emailed: as eps, or pdf with all fonts encapsulated. This will allow us to import and print without matching fonts. We can not correct or edit customer files. If ads are not correct dimensions and we adjust them to the correct dimensions, some distortion of original layout will occur. Ads created in Pagemaker or Quark usually present problems.

Ads created in “publisher” and word programs are NOT ACCEPTABLE as camera-ready copy, and will be reset. Pictures and art should be provided separately as jpg or tiff files.

We do not charge for layout on ads -- therefore, there is no discount for camera-ready ads.

We reserve the right to reject or revise any advertisement deemed objectionable. The publisher assumes no responsibility if for any reason it becomes necessary to omit any advertisement.